Liz Moore has more than three decades of experience in the real estate industry and started her own real estate brokerage firm in 2003. Liz Moore & Associates currently has 170 agents in four offices: Williamsburg, Newport News, Richmond, and the Northern Neck. Additionally, she has been recognized as “Entrepreneur of the Year” by the Virginia Peninsula Chamber of Commerce and “Small Business Person of the Year” by the Greater Williamsburg Chamber of Commerce. She has also served on the Peninsula Advisory Board for the Children’s Hospital of the King’s Daughters and currently serves as past president of the Real Estate Information Network, the local Hampton Roads Multiple Listing Service.
As a child, what did you want to be when you grew up?
I always wanted to be an elementary school teacher. I was an American History major in college, which explains why I’m in the real estate business!
What is a typical day like for you?
I get to the office around 7am and use the first hour and a half of the day, before the other agents get in, to plan, answer email, and work on projects that require concentration. After that, there is really no such thing as a typical day. I spend a fair amount of time teaching in our branch offices and helping agents problem-solve. I oversee our marketing department, so I also have the opportunity to work with the graphic designers and videographer on marketing projects, which is my favorite part of my job.
What does your perfect day off look like?
I don’t take many of those. Honestly, not because I can’t, but because I really enjoy working. We’ll sneak up to the Northern Neck sometimes for a three-day weekend. We bought a place on the water during the pandemic, and we love to kayak and just relax and enjoy happy hour and sunsets overlooking the water.
Do you have any hidden talents?
I’m not sure you would call this a talent, but I enjoy public speaking. Give me a microphone and an audience, and I love to share about the local real estate market.
What do you like about living and working in Hampton Roads?
So many things! I love being just a few hours from the Outer Banks, Washington DC or Richmond. There are so many daytrips to take. And, of course, having Colonial Williamsburg in my backyard is a treasure.
What is the best advice you’ve ever received when it comes to business?
“Don’t look where you don’t want to go!” That advice has helped me a lot when the market was really challenging, like during 2008-2010.
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