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Construction Complete On New Midtown Row Mixed-Use Complex In Williamsburg

WILLIAMSBURG-Williamsburg’s Economic Development Authority (EDA) received an update on September 14 on the progress of the new Midtown Row mixed-use development at the corner of Monticello Avenue and Richmond Road.

Aras Holden, vice president of Acquisitions & Development for Broad Street Realty, which is behind the project, gave a presentation during the EDA’s monthly business roundtable.

Construction is now complete on the development, which was first introduced back in 2016. Midtown Row includes redevelopment of existing buildings as well as four brand new mixed used buildings. Construction first began in 2019 and wrapped up in early September. Minor touch-ups including landscaping, signage, and parking lot improvements remain. 

Despite the covid-19 pandemic, “we had no major, major delays,” on the project, Holden said. “We have been very fortunate.”

On the residential side, more than 500 residents currently occupy the apartment units, with more than 100 additional applicants on a waiting list.  Amenities for the complex include a gym and fitness room, sports bar, and theatre room as well as an outdoor pool with two jacuzzis, grilling areas, bike racks, an enclosed dog park, and an outdoor game area.

“That’s been very exciting for us,” Holden said. “We are doing really well on the residential side.”

On the retail side, in addition to previously announced new tenants Salon Seven, Mezeh Mediterranean Grill, Pedego Electric Bikes, Juicing Life Bar Café, and Row House, Holden said Midtown Row is in talks to bring in a national cookie and baked good provider, a regional Thai restaurant, a national fried chicken sandwich chain, and a soft goods boutique.  Down the line, Midtown Row hopes to also add a cocktail bar & tapas establishment, a running store, a brewery, a full-service restaurant, and other retailers.

Midtown Row is also planning on adding a mural program. One of the first murals being designed will be painted on the side of the Food Lion grocery store later this fall.

Midtown Row will hold a ribbon cutting ceremony and grand opening celebration on Friday, September 24. The public is invited to join in the festivities, which will be held on the Village Green, beginning at 4pm.

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