Colonial Williamsburg Will Welcome 8 New Tenants to Merchants Square


WILLIAMSBURG-Eight businesses will soon open in Merchants Square.

Colonial Williamsburg announced on August 5 that eight shops offering new retail and dining experiences will locate to Merchants Square within the coming months. In addition, a half a dozen existing tenants renewed leases.

“We are delighted to welcome new tenants, and thrilled that our current tenants continue to see the value of our premiere location and want to remain a part of Williamsburg’s vibrant downtown shopping district,” said Jeff Duncan, Colonial Williamsburg’s vice president of Real Estate, in a release.

Among the new businesses joining the fray in Merchants Square are:

J.McLaughlin, FatFace, and Penny and a Sixpence, which will all occupy space in the former Williams Sonoma building on Duke of Gloucester Street. J. McLaughlin, a fashion retailer, FatFace, an apparel store, and Penny and a Sixpence, which sells silver jewelry and other novelties, all plan to open in the fall of 2021.

As previously reported, the salad dining establishment Saladworks will open in the former Hair of the Dog bottle shop on Duke of Gloucester Street in October.

William and Harry, a shop specializing in menswear including sportswear, will soon occupy the former Williamsburg at Home building on N. Boundary Street.

J. Fenton will relocate from its current location on Henry Street to the former Everything Williamsburg store on Duke of Gloucester later this summer.

Meanwhile, Shaheen, Ruth, Martin & Fonville, DBA SRMF Real Estate, LLC recently leased a new storefront in the former Williamsburg at Home space on Duke of Gloucester Street, while the law firm CowanGates leased a new storefront, also in the former Williamsburg at Home space.

Tenants who renewed leases to remain in Merchants Square include R. Bryant, Ltd, which will reopen under new ownership after closing earlier this year following the retirement of its original owner; Talbots; Chico’s; The French Twist; The Campus Shop; and The General Society of the Sons of the Revolution.