YORK-As a way to promote the businesses in the recently established The Edge District, The Greater Williamsburg Business Council will host a Running With Scissors event, a series of back-to-back ribbon cuttings, on Thursday, July 29.
The Edge District is a joint initiative with York County, James City County, and Williamsburg that first began in 2019 to help revitalize and grow the area along Second Street and Merrimac Trail where the three localities meet. The Greater Williamsburg Business Council will host the Running With Scissors event in collaboration with the Economic Development offices of the three jurisdictions to celebrate this new “Eatertainment” district.
“Our goal is to highlight the vision of The Edge and its lasting impact on our local economy,” Terry Banez, CEO of the Greater Williamsburg Business Council, said in a press release. “In collaborating with our three localities, we encourage the entire community to come out in support of local businesses.”
Beginning at 3pm, ribbon cuttings will be held at Copper Fox Distillery, Second Street Bistro, The Velvet Shoestring, Shorty’s Diner, Williamsburg Floral, Column 15 Coffee, Casa Pearl, Parkway Printshop, and The Virginia Beer Company. A detailed route will be shared online.
In honor of the occasion, The Virginia Beer Company will also release an exclusive beer, aptly named “Hi-Diddly-Ho, Neighborino!” The beer is an imperial sour ale with blackberry, mango, milk sugar, and vanilla flavors.
Following the Running with Scissors event, Greater Williamsburg Business Council members are invited to The Virginia Beer Company for a Business After Hours networking event starting at 5pm. To purchase tickets for the networking event, click here.